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Application via http://creative-drive.eu/call/.
Lösungen
In Innovations-Projekten kombinieren wir verschiedene Stärken, Perspektiven und Ansatzpunkte der Kreativwirtschaft mit anderen Branchen. Wir möchten dich in diesem Zusammenhang dabei unterstützen, neue Projekte und Märkte sowie innovative Impulse für dich und die Region zu entwickeln.
Creative Drive ist eine branchenübergreifende Plattform, die ausgewählte Akteure der Kultur- und Kreativwirtschaft unterstützt und ihnen hilft, ihre Vorstellungen und Ideen in konkrete innovative Projekte der freien Wirtschaft oder Wissenschaft zu formen, und so das innovative Potential der Region zu stärken. Die durchzuführenden Projekte dienen nachhaltig als best-practise Beispiel für eine branchenübergreifende Zusammenarbeit der Region Maas-Rhein.
Auf diese Art fördert Creative Drive über die regionalen Grenzen hinaus ebenso das Entstehen neuer Märkte, wie auch das neuer Produkte und Serviceangebote; und eine bessere Sichtbarkeit der Kreativbranche ebenso wie die unternehmerische Qualifizierung ihrer Akteure.
Der Schwerpunkt von Creative Drive liegt in dem Zusammenbringen einzelner Teilnehmer aus dem Bereich der Kreativwirtschaft zu interdisziplinären Teams, die in verschiedenen Strategien zur Problemlösung und Prozessentwicklung weitergebildet werden und gemeinsam an innovativen Projekten arbeiten können. Dabei geht Creative Drive weit über die Ideenfindung hinaus, da besonders die gemeinsame Umsetzung von Projekten den höchsten unternehmerischen Lernerfolg verspricht.
Examples of projects of the last rounds
Merger
The risky phase of a merger is the integration, which means the operative junction, of both companies and their employees. This is where the Creative Drivers come in: they help with supporting what often fails, they look behind the wall of financial, economic and legal factors of a merger and take care of the fundamental basis: the employees as well as the internal communication of both merging partners. The Creative Drivers bring their interdisciplinary, creative perspectives and approaches in such a way into the process that a merging can run successfully.
More about the project you will find here: Die Salzformel
Innovation culture
Five actors of the creative industry were brought together – an interdisciplinary and creative team on new paths of economy. Musician, artists and (graphic) designer deal with a concrete task of a software company operating in the fields of human resources as well as finance & accounting. The employees of the company should receive new ways of innovation; the question to deal with is in how far innovation processes can be integrated into daily work routines?
Moreover, the group cooperated so well that they finally built up a creative consulting company after the Creative Drive project, named c/o 5. For this innovative business model the group has recently been awarded on a national level as “Kultur- und Kreativpiloten Deutschland”.
Urban Transition
From a exponentially fast growing city the first part of the 20th century to a decaying and shrinking town at the start of the 21st century. Heerlen has experienced a great deal of socioeconomic change. Since a couple of years Heerlen has become safer and something of a cultural revival is sensible in the city. In the first project of Creative Drive for Heerlen, the city asks the interdisciplinary team of artists and creative entrepreneurs (local and residents) to explore ideas for the next steps in this urban transition. There is a need for new ways to look at the city and to propose strategies to form upcoming changes for the coming decades.
More information you will find here: transheerlen
Public Space
9 creators from Belgium, Germany, France and Italy came together for 3 months, 3 days a week, they make up two teams and work on practicaly oriented project around a common theme : public space. In these research and debating laboratories, they are accompanied by experts all from creative industries. They recieve targueted training to elaborate apropriate tools to develop entrepreneurial skills both for their Creative Drive project and also for their individual projects. The results of these practical workshops fall into different categories. For instance concieving and developing a communication tool for use on as euregional scale project and get over a language barrier, researching pattern arrangements and projecting them in a space on different supports and the imagining and exploring sound and plastic creations in a natural environment.
